Vagaries of an App Startup

Just when we think things are moving at a healthy momentum, challenges seem to arise and make one wonder when this will all culminate to a launch. At one end, we want to launch as soon as possible to test the market and at the same time we want...

Chicken and Egg App

Chicken and egg is the state of being in a dilemma of which of two things came first or which is the cause and which the effect. This is the state that Oystro is in. Can Oystro be the cause for more users to realise the need for it...

Oystro – the app name and the journey

The first step – once the idea for a mobile number based meeting planner app occurred – was to find an attractive name for the app. With the name, it was also important to see if the domain name was available. While brainstorming the names revolved around anagrams and...

Product Idea and Concept

The idea for Oystro occurred to me in the second half of 2012. With no background in coding, I set about trying to connect with developers on linkedin and freelancer. Cannot recollect if fiverr existed during those days. Instead of Oystro, I had this app name “Buglez” in my...

Building Meaningful Relationships

Everyone today talks about networking and the importance of building and maintaining it. There are many apps in the personal and professional space that help connect with and build your network. It may sometimes give you a false sense of being part of a larger community when in reality...